On the one hand a tribute to Alfred Hitchcock, on the other an investigation into look-alike culture, "Looking for Alfred" is a deconstruction of notions of reality. Focusing on Hitchcock's regular cameo appearances in each of his films, "Looking for Alfred" deploys a number of Hitchcock look-alikes to conjure up an unexpected narrative from Hitch's history of walk-on parts. This labyrinth of look-alikes and doubles combines Hitchcock's flair for cinematic suspense with a quiet and beguiling surrealism reminiscent of that other great modernist artist, René Magritte.