Media art was, for a long time, defined by its use of new electronic and digital technology, which appeared in rapid succession in the 1990s and offered new communication and interactive possibilities. Today these technologies are, for the most part, well-developed and mainstream. Media art can therefore focus more on its societal and cultural meanings. The once tense relationship between art and media art is currently propelled more by dialogue and bridge-building. The discussion regarding the fundamentals of a media art, which no longer can solely define itself by its use of digital technology, has resulted in the abolishment of the competition categories (image, interaction, software) of the transmediale award competition. The first result is a fundamentally broader perspective of the potential of media art, and of the aesthetic possibilities of interdisciplinary approaches.