Rob van Kranenburg (1964) is Head of Public Domain at Waag Society. He is an innovation and media theorist involved with negotiability strategies of new technologies and artistic practice, predominantly ubicomp and rfid (radio frequency identification), the relationship between the formal and informalin cultural and economic policy, and the requirements for a sustainable cultural economy.

He went to work with Prof Ronald Soetaert in Ghent, in the Educational Department, developing online learning modules, methods and concepts drawing on the idea of multiliteracies. In 2000 he went to Amsterdam as programmer on media education at the centre for culture and politics de Balie and as teacher-coordinator of the new media program in the Film and Television Studies Department at the University of Amsterdam. Feeling it was to young a field to predominantly historize it, he moved to Doors of Perception and co-programmed with John Thackara Doors 7, Flow, the design challenge of pervasive computing. In 2003 he mentored a postgraduate course in performance, theatre and the arts at APT, Arts Performance Theatricality. For the past three years he has been working part time at Virtual Platform, Dutch policy and network organization for e-culture, as interim and co-director and programme manager. He taught media theory at Post St Joost (MA Autonomous Art), HKU EMMA (MA Interaction Design) and Medialab Amsterdam (teamcoach). As a freelancer Rob has worked for and with Mediamatic, Waag Society for Old and New Media, TEKS Trondheim, JISC, CTI Patras, Atlantis SA, Open University Netherlands, City of Breda, Institute of Network Cultures, Hobeon, V2, & Technical University Eindhoven, Industrial Design. He is a cofounder of Bricolabs.